A real jeans person preserves a good pair of jeans and tries to make it last a lifetime. Yes, wear them on special occasions, wear them often, make the shape of the jean mold your body and it will tell tales about your body. It will be worn on your back pocket and assume the shape of your wallet that you might keep imprinted in your back right pocket. Or even be worn on the side you keep your private parts.
The new designers are the biggest users of the historical collections there. The antique jeans are prized by designers because of their wear patterns. Years ago I looked for the stiffest and bluest jeans in the store and bought it. Today people pay more money for the most worn, tattered, holes and torn knees faded pair of jeans and pay top dollar for the effort of making it look lived in.
Patterns are re-created by designers for that all important lived in look. If there are really significant wrinkles on the back of the knee you can tell that either the person spent a lot of time on a horse or did some job where he was bending his knees a lot. Do I really want to wear someone’s else’s jeans?
Jeans were essentially work wear made for the men to wear in the coal mines where James Davis and Levi Strauss patented the idea to use a metal rivet to hold denim together. Those jeans were made in America along with the fabric denim also made in America until the 1990’s where companies like Levi’s began to shut down most of their American manufacturing. The only ones left are the quirky designers that make their own jeans in their small shops and charge $300 to $1,000 for a hand sewn hand riveted jean.
In the world of denim jeans what’s old is new again. There are new small manufacturers of jean labels like Sugar Cane or Iron Heart that even go as far as to suggest that you don’t wash your jeans for up to six months in order for you to really get that lived in look and smell. Phew! No one wore their jeans better than James Dean and Marilyn Monroe. You are wearing your own history every day. Jeans have woven in them a history of work and play.
How often do you wear jeans to work? 42% say most of the time
12% say sometimes
14% say hardly ever
32% say never